Experience Optimization
Audit your digital products and make them easier to use.
Your AI integration firm
We want to build a future with AI that is open to all, built to grow, and made for the people who need it most.
Our Work
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Our Services
Whether you're just starting out or leading an established enterprise, we're committed to understanding your goals and helping you achieve them.
Operations Consulting
Use AI to make your business run better and grow with less effort.
Custom MCP Servers
Give Claude, Cursor, and other AI agents safe, direct access to your own data and tools.
Openclaw Installation & Integration
Full Openclaw install and integration, with 30 days of support.
Claude Code and Cursor Training
Get your whole team up to speed on building with Claude Code and Cursor.
Chatbot Audit
Test your customer support chatbot before it talks to a single customer in your name.
Voice Agent Design
Redesign the conversation your AI phone agent has with callers, and prove it works on real calls.
AI Workflow Automation
An AI workflow that takes a repetitive task off your team, built in your own accounts.
LLM Cost Optimization
A lower bill for the AI models behind your product, with tests that prove the answers stay as good.
Why Arsonist
AI that fits the way you already work.
Plenty of firms can demo a chatbot. We build systems your team will keep using a year from now.
We test the tools so you don't have to
New models ship every week. We put them through real client work and only bring you the ones that hold up.
Built around your business, not a template
We learn how your team actually operates first, then pick the models and shape the workflow to match it.
Starts small, scales to the whole company
Begin with a single workflow and grow from there. The same approach works for a five-person shop or a global org.
Insights
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What an MCP server is and when to build one
A plain guide to the Model Context Protocol: what an MCP server does, the signs your team needs a custom one, and how to build one that cites its sources.
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How to cut your LLM bill and keep quality
Where LLM API spend really goes, five changes that cut it the most, and how to prove the cheaper setup still gives your users the right answer.
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